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Fame, Advertising, Consumerism and Death
Born Andrew Warhola in Pittsburgh, Pennsylvania in 1928, Andy Warhol was destined to change the arena of art forever.
Upon his graduation, he gone after New York where he worked as an illustrator for publications like the New Yorker, Vogue , and Harpers Bazaar. Also, he created window displays for several prominent retailers at the moment. It really is perhaps through these years which he developed his keen sense of style and realized the power of image and media manipulation. During the entire 1950s, Warhol was one among The big apple City’s leading commercial artists, and that he received numerous awards and accolades for his work.
He held his first solo show with the Hugo Gallery in 1952 plus a group show with the Museum of Modern Art in 1956.
In 1961, Warhol created his first number of silkscreens with images of Campbells Soup Cans. The Pop Art Movement thrived on presenting seemingly banal, everyday objects and giving them a monumental importance, Warhol was simply making society alert to it’s own obsessions. The silkscreen process enabled silk-screen mass-produced multiple images which has a seemingly endless array of color and compositional variances. Consumerism, certainly one of Warhol’s central themes, was evident in lots of of the works produced right now. Coca-Cola bottles, Brillo Boxes and Dollar Bills took on the lifetime of their own. The silkscreen technique along with the iconic management of Products as Art made Andy a star.
Warhol’s next thematic breakthrough was the Death and Disaster Series. Works depicting motor vehicle collisions, Electric Chairs, and racial Riots. The heavily manipulated photographs, repeated repeatedly, imply through their multiplicity that society is just a silent witness to everyday horrors understanding that death, is merely another element of life to get reckoned with. The public’s reaction to these works had not been exactly all-embracingly positive and also at counsel of Henry Geldzahler, Warhol’s Art Dealer, he produced a less threatening number of Flower Prints.
From the years between 1962 to 1964, Andy altered his concentration and celebration of iconic images to feature famous personalities and centered on the allure and mystique of Fame. It turned out at this time that they came up with now legendary Group of Marilyns, Jackies, and Elvis paintings, at his studio referred to as the Factory.
By now, Andy Warhol had become your global famous artist. He held exhibits with the Institute of Contemporary Art in Philadelphia, The Leo Castilli Gallery, and as far because Moderna Museet in Stockholm. He produced works at an amazing rate and baffled many with his uncanny power to choose images that literally became instant icons. Warhol erased the lines between Fine and Commercial Art and compelled the globe to consider a new perspective it, subconsciously, had already embraced.
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